She works 18 hours a week in the Sportscraft concession in David Jones – and she's important (and not a little demanding).
The delightful Lucie was commissioned to launch a comprehensive range of accessories, and as central as colour, fabrication and fashionability were – nothing was as vital as Brenda's ability to receive the new product and have it on the floor in less than an hour.
We created a clever handbag 'tree' design that would allow Brenda to display everything from a tote to a micro clutch, floor or table, spring loaded so easy and fast to adapt. Plus a slim and elegant show 'cliff' that allowed the invisible install / removal of shelves to help Brenda re-merchandise when the range became fragmented. We had them all shipped from China with each store's product allocation – straight to Brenda, and Sally, Bethany, Liz, Julie and, and, and......